On August 7th, 1861, the Long Branch correspondent of The New York Herald reported great excitement in the New Jersey ocean resort town at the news that Mrs. Lincoln, wife of President Abraham Lincoln, would soon be arriving in town. Mary Todd Lincoln, then 43 years old, is pictured at left in an 1861 photo (click to enlarge) by the famous photographer Matthew Brady.
In the column "The Watering Place", published in the paper on August 9th, the anonymous correspondent, based in the National Hotel, wrote that the announcement of her arrival had "completely eclipsed, for the time, the rival sensations of our masquerade ball and Siddons' readings." Like other "watering places", Long Branch had suffered during the year from "the pressures of the times", meaning the outbreak of the Civil War, and it was hoped that Mrs. Lincoln's visit would restore the "old animation and gayety" of the resort.
In the meantime, there were "hotel wars" in Long Branch over where she would stay. D. P. Peters, proprietor of the National Hotel, expected her to stay there, since he had originally invited the Lincolns to Long Branch earlier in the year. His invitation letter of May 27, 1861, has survived; a transcription published in the book Dear Mr. Lincoln may be seen here. Due to the war, President Lincoln was not free to leave Washington, but Mrs. Lincoln would come. Might she even arrive the following day for a special event?
"To-morrow night, for example, we are to have a masquerade and fancy dress ball at this hotel, and Phillips, the costumer, is here to assist in transforming common folks into princes, queens, monks, and fools--very little transformation is needed in that character, often. If the dancers would only wear their bathing dresses, it strikes me that they would be most effectually disguised. Such a motley set as one sees on the beach of a fine morning no fancy dress ball could equal."
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